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Professional Personality Assessment

Professional Personality Assessment

Do you know your professional personality? Your professional personality is simply a conscious choice that you make as to how you present yourself as a person, within your profession. To clarify, let’s consider what may be a typical personality we may encounter within some of the more serious professions, such as lawyers, bankers, etc. Often… Continue Reading

Is your website optimized for local SEO?

Is your website optimized for local SEO?

Local SEO is simply search engine optimization for a local business or organization. For example, if you own an electronics store with just one shop, it helps greatly to let Google know that. If you take the appropriate steps to develop your website for local SEO, and you also setup your company information correctly in Google, you will become more visible online to people who are close to your business. Continue Reading

What To Look For In Great WordPress Themes

What To Look For In Great WordPress Themes

WordPress has become the most popular content management system around, and there are a lot of WordPress themes to go along with it. While it’s good to have choice, it can become overwhelming to choose a good theme for your website. There are so many things to consider. How does the layout look? How easy is it to customize it? Continue Reading

How often should I be updating website software?

How often should I be updating website software?

Do you feel the pain of updating website software? Does it make you nervous because you’re afraid that it may break something on your website? Are you concerned that you may not be going about it the right way? When was the last time you worked on updating your website software? Be honest, have you been doing it at all? Continue Reading

Mobile Websites

Mobile Websites

Oh yes, mobile websites are extremely important! We all know that technology advances at a very quick pace. Things change so fast, it’s often hard to keep up. By now, most of us have a smart phone with a data plan. That allows us to browse the web, write email and do all kinds of things that weren’t possible just a few years ago. Continue Reading

What if your WordPress gets hacked?

What if your WordPress gets hacked?

If you haven’t yet taken your website security seriously, you may be wondering what if your WordPress gets hacked? There are a lot of things we should be doing to protect our data, but somehow we just never get around to it. That includes things such as backups, security, proper passwords and so on. Of course there are a lot of reasons to secure your website. Continue Reading

WordPress Security – Part 2

WordPress Security – Part 2

More WordPress Security Tips Here are ten additional WordPress security points, with an eleventh added as a bonus for SSL websites. 11) Hidden Admin Area All WordPress websites use the same folder structure. Be different and change things around so that automated hacking scripts can’t find ways to break into your website. If an automated… Continue Reading

WordPress Security – Part 1

WordPress Security – Part 1

There are a lot of websites in existence which use WordPress. It’s a great choice for most situations. It simplifies the process of managing your website. However, there’s a lot more involved than just simply installing it out of the box and adding content. It’s too easy to just work on how your website looks, or how a certain feature functions. Continue Reading

Understand Your WordPress Limitations.

Understand Your WordPress Limitations.

WordPress is a fantastic program which has brought website management to the masses. However, just like almost all software, reality can hit pretty hard. There are big promises about how easy it is to use, and I have to admit that it’s probably the easiest website management tool for non-technical people to use. However there’s a lot more to building a website than throwing some text together and slapping a couple of pictures on your site. Continue Reading

Website Marketing

Website Marketing

Most business owners I have been talking with have stated to me that their sales numbers have been down a lot during the last few years. The recession is hitting everyone pretty hard. I recently read a report that stated sales are down between 25 to 50% in the Waterloo Region for most industries. People seem to not have as much disposable income as they used to. Continue Reading

Why do you want a website?

Why do you want a website?

When a potential client states that they would like to have a website developed for them, one of the very first questions we ask them is “Why do you want a website?” You may be surprised by the responses we get! Fact is, most people haven’t put any real thought into this simple question. Often the answer is that since everyone else has one, they felt it’s time they get one too. Continue Reading

Website Marketing Realities

Website Marketing Realities

We have been so busy with building websites for all our clients, that we never seem to have been able to find the time to work on our own. Of course potential clients are going to take a close look at our own website to get an idea of what we can do. So it was high time to get going on our own new website. A website is a marketing tool. Let’s start looking at some¬†website marketing realities. Continue Reading

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